Electrolux Poland launches an app to combat food waste

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According to the UN’s Food & Agriculture organization, one third of the food produced in the world for human consumption – approximately 1.3 billion tons – gets lost or wasted each year. Electrolux has teamed up with local NGOs in Poland to develop an app for individuals and organizations to share food that might otherwise have ended up in the bin. Nonprofits especially will benefit from this app. The Taste & Share app can be downloaded on the App Store (for iPhone) or on Google Play (Android phones). “It works like this: once you have downloaded the app, you need to register – explains the company -. Then you fill out a form explaining the type of product you are offering (preserves, sauces, fruit, vegetables etc), expiry date and a photo. The only rule is that the food has to be fresh and in date. If, on the other hand, you want to find food, the geo-location shows you current food offers on the map”. Kicked off earlier this year, Taste & Share is a “Feed the Planet” project funded by the Electrolux Food Foundation. “Some nine million tons of food are being wasted in our country alone. With this app, we want to change habits – commented Dominika Kosman, Head of Corporate Communications, Electrolux Central Eastern Europe -. Little steps can lead to big changes in our daily lives. The app, which is currently only available in Polish, is not like any other app currently available in the country. Its reach is powerful due to the fact that we have partners in different cities throughout Poland”.

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