The data published by Anfel (Spanish association of manufacturers and importers of household appliances) show that in the period January-November 2014 the turnover of white goods increased by 7.47% compared to the same period of 2013. Considering the sales in unit, the percentage of growth in the first eleven months of 2014 was +11,85% compared to January-November 2013 (+561,968 units). Kitchens and refrigerators registered the highest performances: kitchens +62.32%, 1 door refrigerators +29.12%, double door models +30.02% and side-by-side +46.96%. The washing machines segment increased by 12.79% and dishwashers reached a growth equal to +12.99. Top loading washing machines, vetroceramic hobs and hoods registered the smallest percentages of growth (respectively +0.48%, +3.40%, +4.06%).